Unit 1 Assignment

Assessing Strategy 

This is a two-part assignment, starting in Unit 1 and completed in Unit 2. Complete Part 1 of this assignment in Unit 1 by executing the requirements below. You will combine Part 1 and Part 2 of this assignment in Unit 2 and submit it to the Unit 2 Dropbox for grading. It is imperative that you complete Part 1 of this assignment in Unit 1. Procrastination can be detrimental to your success in this class.

The following Course Outcome is assessed in this assignment:

MT460-1: Assess business strategy using a variety of seminal theories, principles, and concepts. 

GEL-1.02: Demonstrate college-level communication through the composition of original materials in Standard English. 

You will find the following resource to be a helpful guide in your analysis of your chosen case study: Guide to Case Analysis. This assignment will require intensive interpretation skills. Be sure to read this Case Analysis Guide to prepare.


Choose an award-winning company from the Baldrige Performance Excellence Program website to study. You will evaluate the “Award Application Summary” as a business case. You are the director of strategy and business intelligence for your chosen company. You are conducting an evaluation of your chosen company for an upcoming annual report. Your goal is to demonstrate skill and expertise in the evaluation of the strategic position of your company. You will be submitting this report to C-level executives for consideration. Use the following criteria to evaluate your chosen award-winning organization to determine how its business strategy positions the company to achieve competitive advantage over its competitors.

Assignment Part 1 Requirements:

  • Create a thesis statement. Explain what is meant by business strategy (read pages 3–4 in your textbook). Use theories, principles, and concepts from various research resources. Give examples.
  • Provide background information about your chosen company, including the company name, industry sector in which the company operates, products, and target market. Elaborate and use research.
  • Describe the type of competitive advantage your chosen company has established (read pages 4–6 in your textbook). Explain. Use examples.
  • Explain how your chosen company’s strategy will evolve over time (read pages 8–11 in your textbook). Use examples.
  • What is your chosen company’s business model, and why is it important? (Read pages 11–12 in your textbook.) Use examples.
  • What makes the company’s strategy a winner? (Read pages 12–16 in your textbook.) Explain. Use examples.
  • Use a minimum of three peer-reviewed, academic research resources (including your textbook) to substantiate your critical thinking and to provide viable reasoning for your perspectives.
  • Apply proper APA style citation and reference format.
  • Use headings to segment the topics in your writing in order to create a flow of ideas for your reader.
  • Write in third person to develop your business report.
  • You will combine Part 1 and Part 2 together in Unit 2 to submit for grading.


National Institute of Standards and Technology (2020). Baldrige Performance Excellence Program. Baldridge Award Recipients Listing. Retrieved from https://www.gov/baldrige/award-recipients