Unit 10: Website Design & Development

Assignment Tasks :

Read the following scenario, and prepare a report with the guidelines provided.

Scenario: The learner is employed as a website design-development consultant in a retail supermarket in UAE that attempts to expand its business operation across the Middle East and African (MEA) region. The ongoing onslaught of pandemic makes the web-based growth strategy, promising. The management believes that using dynamic web technologies, e-commerce capabilities, user-friendly design and web management services would enable the organisation to achieve its vision to expand.

As a website design-development consultant, you are expected to provide technical consultancy in terms of selecting the correct technology, demonstrating coding practices, building e-commerce function and formulating a reliable test plan to validate the core functionality of the proposed website before its launch to the MEA markets. The management aims that developing a dynamic website will ultimately guide them to expand their business virtually to the MEA region.

The report should include the following and written in word format:

  1. Provide an introduction to the website development process you attempt to achieve in your company, and then the learner must identify and analyse the purpose of communication protocols, DNS, server technologies and hosting involved in developing a dynamic website. Discuss the process involved in hosting a website on a local server versus an online server and its interactions. Evaluate the impact of various search strategies to gain a good ranking for the website in the search results. Finally, discuss key challenges your company may come across in terms of the maintainability of the proposed website.
  • Discuss the difference between front-end and back-end technologies that are instrumental in terms of establishing various web layers. Discuss how these web technologies are integrated with the presentation and application layers. Further, critically examine various tools and software applications available to design develop the proposed website and discuss how those tools and software application could be used to make the website design flexible, increase performance and user-friendliness (for this purpose learners must use client-side technologies/ HTML, CSS and JavaScript).
  • Maintaining a multi-page website is viewed as a challenging task in the web development process. Create a design document for a branded multi-page website using a full set of client user requirements. Using design principles examine the multi-page web content and database management systems that can be used to design-develop and maintain a reliable website. Finally, critically evaluate the design document with the actual web content and analyse any technical challenges you have faced as part of the web site design-development (for this purpose leaners are expected to develop a minimum of 2-3 web pages with the right combination of functionalities (The learner is free to use any server-side technologies to achieve this task but using PHP and MySQL is also acceptable)
  • Usability testing of a website aims to provide many benefits that are crucial for business success, such as verifying if users can complete their tasks on site successfully without any issues. The learners are expected to design-develop a test plan which tests and validates the key functionality of the website (developed for question3, weblink must be mentioned in the report). Evaluate the overall quality assurance process that is deployed in the website design and development stages.

Finally, critically evaluate the test results against the test cases of the test plan, evaluate the areas of success and provide factual recommendations for areas for improvements.

References and writing style: You must strictly adhere to the Harvard Referencing System Format and present the report in an Essay type format where applicable. You are required to make use of headings, paragraphs and subsections as appropriate, and all work must be supported with research and referenced using the Harvard referencing system. Please also provide a bibliography using the Harvard Referencing System. The recommended word limit is 4500–5500 words, although you will not be penalized for exceeding the total word limit.

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