Strategic Audit of Google Inc

Overview of company

Goggle Inc. is a Delaware company that provides search engine services and a broad range of internet services and products including; cloud computing, search engines optimization, and sales of software products. Google Inc. has its headquarters in Mountain View, California and is undoubtedly the worlds’ most successful Multi-cooperation since it incorporates the development of technology to the changing demands of consumers in the provision of services. The company’s search engine service is the fundamental source of revenue and bears the Google trademark. Despite the company’s superlative position in the market, Google face potential risk of market competition, fragmented Application owners’ attention and adamant consumers.

Product pricing and competition

The concept of product and service pricing integrates the variable of strategies to equate the cost of input visa vi the benefits of sales. Product pricing at Google compounds affordability to consume...